Like our coffee, Outside The Box aims to inspire productivity and creativity. We will be bringing you insight, interviews and innovations of all things creative.
The cliché of a start-up being a rollercoaster journey could not be any truer this year. A mountain of uncontrollable external hurdles teamed with a shit load of teething issues - this year has been a battle. Obviously this is the case for everybody, but I feel businesses have either been labelled as benefitting from the pandemic or at an obvious loss. You're either a Zoom or a Topshop. It's hard to tell where we'd be if COVID didn't exist, but we think there's been a silver lining for us. Either way, here's how we weathered the storm.
Today is International Coffee Day, and the beginning of London Cocktail Week. But – most importantly, it’s the day we announce our new product… C...
We had a watertight plan of how we were going to grow our business in 2020. It was entirely reliant on wholesale: supplying cold brew coffee to the hospitality industry in the UK and Europe.
It’s early August, half of us are sitting in front of fans attempting to work from home. Clothes worn solely for forty minute zoom meetings. The other half of us are fully clothed, clock-watching from an almost-empty office, or masked and smelling our own breath on a sweaty commute.
As a former personal trainer, I find it particularly frustrating when modern food and drink companies endlessly push the vague nutritional benefits of their products, so naturally we’re less inclined to do so with ours.